Best answer: How do I choose a conversion event on Facebook?

How do I enable custom conversions on Facebook?

To use custom conversions to optimize for All URL Traffic:

  1. Go to Events Manager.
  2. Click Custom Conversions in the left menu.
  3. Click Create Custom Conversion.
  4. Enter a name for your custom conversion.
  5. Optional: Add a description.
  6. Select your data source.
  7. Select All URL Traffic as your Conversion Event.

Where do I find custom conversions on Facebook?

Go to Events Manager. Click Custom conversions in the left menu. Click Create custom conversion. Enter a name for your custom conversion.

How do I see my conversions on Facebook ads?

Use conversion tracking to measure results

  1. Go to your Ads Manager.
  2. Select Campaigns, Ad sets or Ads, depending on what you want to measure.
  3. Select the Columns drop-down menu.
  4. Select Customise columns and select the boxes next to the actions that matter to you.
  5. Click Apply and you’ll see these columns in the table.

What is a Facebook conversion event?

These conversion events or mobile type events indicate to Facebook the result that you are trying to achieve with the campaign. ℹ️ Note: in order to use either standard events and custom conversion events, you need to have these events implemented as part of your Facebook pixel or mobile app SDK setup.

IT\'S AMAZING:  What is a Facebook creator?

How do I create a custom conversion?

The first and foremost step of creating a custom conversion is installing the Facebook pixel on your website. Once that’s complete, sign into Facebook ads manager and click on “Tools”. Select “Custom Conversions” from the drop down and click the “Create Custom Conversions”.

Can you see custom conversion events on Facebook pixel helper?

The Facebook pixel page in Events Manager shows all of your pixel data. Click the Data Sources tab to see an overview of all info received and details from any partner integrations (Shopify, WooCommerce, etc.) and any custom conversions you’ve created.

What is custom conversion on Facebook?

Custom conversions let you create rules for events or URLs. When you create these rules, you can measure more specific customer actions.

How do you assign a custom conversion to your business ad account?

To share custom conversions with other businesses or ad accounts in Events Manager:

  1. Go to Events Manager.
  2. Select the Custom Conversions tab.
  3. Select your custom conversion.
  4. Click Share.
  5. Choose who you want to share your custom conversion with. If you select Share with a Partner.